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Trade Show Booths and Displays: It’s not enough to enter a tradeshow and hope for the best.  In order to get the most bang-for-your-buck out of your tradeshow investment you need to do pre-planning on how to steer traffic your way.  There are a number of different ways of doing this online and offline.  When considering who to advertise to as potential visitors don’t forget to advertise to present customers.  This is a great way of following up to customers that are already experiencing the benefits of your product.  After all you’ve taken the step of investing your marketing dollars into this tradeshow why not make that investment work for you. Read the rest of this entry »

Trade Show Displays Denver, Colorado
Trade Show Displays Denver Colorado

Imagine the setting of a tradeshow. It is loud. It is packed with people. There are lots of booths. Now imagine that your booth has to be the one that stands out in all that sea of booths. How can you do it? Well the simplest way is to make sure that your trade show booth graphics and design of your booth has real impact. Your pre-planning marketing will help to draw visitors. Your pre-planning on advertising your tradeshow event will help to draw visitors. But you want to have your actual booth draw visitors too. Read the rest of this entry »

trade-show-boothIt’s just about the last phrase that you expect to say as a salesman – “I want to sell you something that will go un-noticed, and basically fade into the background.” This was the pitch that we gave to a client and believe it or not, they went for it! Why? Because they aren’t selling cell phones, or financial services, where you’re dependent on the shiny bells and whistles to get their customers attention. They are selling interactive iPad software where the exchange between the customer and their software is the selling point. All they need the trade show booth to do is create an environment where someone can pick up an iPad, and get lost in what they see on the screen. Read the rest of this entry »

It began months ago with an email from “Marketing Trainee”, who was clearly not a native English speaker, looking to piece together a trade show display package that left us scratching our heads. After weeks of discussing exactly what they are hoping to achieve with their presentation, requirements they have regarding easily produced, interchanged graphics, and a shipping case / podium that all of their custom package could fit in, we finally settled on a solution. The client company, which turned out to be a global healthcare provider, was so impressed with this solution, that they purchased several of these packages initially, and continue to purchase more as the need arises.

Here’s what they had to say:

“I just wanted to tell you that we are very happy with the new table top booths. Attached is a picture with our “home printed” additional posters. We are now all set for the upcoming exhibit season.Best wishes and thank you for your support in this project.”

“Pat-pat-pat…” Yep, that’s the spot.

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Trade Show Display Graphics – Production Tips

pantoneProducing graphics for trade show displays is no easy task. Even the simplest of design can turn into a nightmare if you don’t start things off correctly.

First off, having your logo and other designs created in a vector format is ESSENTIAL. Enlarging a graphic that is not Vector based will result in your design looking fuzzy and unprofessional. It will save you time and frustration if you design and produce your graphic files correctly. Read the rest of this entry »

When I was young I remember going to a fishing and outdoors trade show. While I can’t remember any of the names of the companies, I can remember one trade show display. This booth had a large pool filled with fish. I think they were some kind of fish hatchery. My point is their booth stood out so much that I still remember it today. When planning a concept for your booth, the first thing you should do Read the rest of this entry »

Who doesn’t love a good alliteration, especially one that speaks such truth? For those in the Trade Show world, this phrase should be a daily mantra.

More than just a trade show tip; When ten’s of thousands of dollars are riding on a two day trade show where you get to meet with the fresh, new, before unseen faces of your industry, you hate for that impression to be spoiled by outdated graphics, a tattered and worn out table throw, or worst yet, a completely absent display because graphics weren’t submitted in time. Often, the last minute scramble to compile the necessary components for a booth results in hundreds of dollars of unexpected rush delivery fees, and can even amount to thousands of dollars in late delivery fees from the show organizer / unions. Read the rest of this entry »

Are you a Chicago business and need a trade show display for a show in the Chicago area or to take with you to a show?  Let Trade Show Emporium’s Chicago office help assist you with your trade show needs with the best customer care possible.  Chicago has been one of the top trade show destinations for decades. It is only logical to have a premier company that provides the very best in class and service to guide you through getting the best display for your budget. Read the rest of this entry »

Trade Show Emporium, an entrepreneurial trade show exhibit, graphics and accessories source for companies nationwide, has named Denver native Brian Dudzinski as Sales Manager, tapping his diverse background in exhibits, graphic design and business management to help meet the burgeoning demand for trade show and display solutions as the economy recovers. Read the rest of this entry »

Trade Show Emporium is proud to announce a special price reduction for trade show table topper displays. Topper displays make a big impact in a very small space.  These eye-catching tabletop systems feature a modular, sleek design and are sure to draw attention.  The ink-jet graphics and aircraft grade aluminum extrusions set up and break down in minutes, making for an easy and quick assembly. Read the rest of this entry »

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