Typically when ordering a trade show display you have the option of printing your graphics using an ink jet or dye sublimation process. Although both create a strong visual depiction of your design there are many differences that your company must consider before choosing your graphic option.
Not all, but many of the more popular trade show displays such as banner stands and Alumalite displays, have an to use ink jet or dye sublimation graphic printing.
The main difference between the two printing processes is how the images or graphics are laid out on the material that will be used for your display.
Ink jet graphics are much like that of a regular color printer you may find at home or your office. The ink is laid out through individual dots on to the material.
Dye sublimation printing involves a more detailed process where your graphics are directly printed into a fabric-like material. This method allows the dye colors to vaporize under extreme heat and permeate the material before they return to a solid form.
This techinique gives dye sublimation printing a more defined look. If you look close enough to ink jet prints you will start to recognize the individual dots. Dye sublimation printing also allows yields a more vibrant and colorful print.
The disadvantage of dye sublimation is that the price is usually higher due to the process and material it is printed on. Ink jet graphics, when used in booths similar to pop up displays, are coated with a laminate that will give them a longer life span if taken care of properly.
For more information about dye sublimation and ink jet printing processes contact Trade Show Emporium, Denver’s leading trade show display consulting and distributor for modular and hybrid trade show displays. Visit the Web site at www.tradeshowemporium.com or call 1-866-764-2968 in the United States or Canada.
Tagged Alumalite, Banner Stand, Dye Sublimation, Graphics, Ink Jet, pop up display, Printing, Trade Show Displays, Trade Show Emporium- June 4th, 2009
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