Trade Show Emporium

One of the biggest problems with traditional pop-up displays is that many of the materials are destined for the landfill. Many options are emerging with this issue in mind, and the Xpressions are no exception. Xpressions display systems offer an affordable and sustainable solution, leading the way in a positive direction for the trade show industry.

Xpressions SNAP! and Xpressions Xpress offer an alternative graphic fabric, produced from recycled soda bottles. Tradtional pop-up graphics are plastic encapsulated prints which cannot be recycled, however this alternative material is completely recyclable once no longer needed. Unlike many pop-up displays, Xpressions do not include magnets, which also are not recyclable.

The overall design of the Xpression displays result in a lower carbon footprint. Since it is extremely lightweight, they are easier and cheaper to transport. The Xpression SNAP kits weigh as little as 5.5 pounds! Traditional pop-up displays are far heavier and can fit in two cases or more.

To learn more about Xpression trade show displays and other green options for your next trade show, email Trade Show Emporium at info@tradeshowemporium.com.

Trade Show Emporium now offers three lighting choices for 10’ pop-up displays and 8’ pop-up displays – all at no additional cost! Now available are (2) 200 watt halogen lights, (5) 75 watt incandescent lights or (2) LED lights. Previously LED lights were an upgrade, but now you can choose LED lighting for your pop-up display without paying extra.

Halogen lights are the most popular choice for pop-up displays. They offer a crisp, white light. Our halogen lights are bright, long lasting and will mount easily to the top of your frame. Incandescent lights – also known as “Las Vegas” lights – are perfect for your Las Vegas trade shows, where halogen is not permitted and bulbs can not exceed 75 watts each. The newest lighting addition – LED light fixutres – offer ultra-bright white light for improved color quality. Not only are available at the same price as the other lighting options, but they consume 15 times less energy than tradition 150 watt halogens!

Good lighting is important for a successful trade show booth. Be sure to check out more lighting options and Alumalites to make your booth shine brightly.

LED Lights

Incandescent Lights

Halogen Lights

1. Give yourself enough time for planning and preparation. Set deadlines and think ahead. Try to avoid rush fees or expedited shipping costs (especially for heavier items such as Alumalites).
2. Send pre-show emails to loyal customers urging them to stop by your booth.
3. Utilize your Facebook and Twitter accounts before shows. Announce your location and promote contests or prizes through social media.
4. Define goals for what you want to accomplish for each show. Is your goal to test a new product and gather feedback? Generate new leads? Network?
5. Make sure everyone working in your trade show booth understands the prescribed goals.
6. Have maximum booth coverage: all staff should have a specific role and know what that role is.
7. Plan a dress code for booth staff. Appearance is your audience’s first impression. This includes both graphic design and booth attendants’ appearance.
8. Be prepared for questions. Practice asking potential questions to employees who will be running your trade show booth.
9. Make copies of set up instructions for trade show products such as kiosks, pop-ups, LCD TV stands and anything else you will be bringing with you. Be familiar with set-up instructions for quick assembly and break-down.
10. Have a system for tracking hot leads and likely customers. Make sure to follow up to turn leads into sales!

For more trade show tips and trade show display products, visit Trade Show Emporium.

A new tool has been added to the Trade Show Emporium website that makes searching for your next trade show display simple while providing an expansive selection. Use our Exhibit Design Search tool to search by booth size and/or price range. You can also search by category. Some of the products include banner stands, green displays, workstations and kiosks, hybrid displays and much more. The Exhibit Design Search tool allows for searching many products that have not yet been available through our website alone.

Featured Products:
Sacagawea Portable Hybrid Displays – this affordable display packs in portable roto-molded cases and comes with optional counters and workstations. They are customizable, modular and available as a 10×10 or 10×20.

Counters and Pedestals – counters are very useful for trade shows and we have a wide variety of designs, sizes, colors and shapes available. Most also feature locking storage.

Eco-Green Displays – search through modular green products made from environmentally responsible materials. You are sure to find something for any size show with exhibit displays ranging from 10×10 to 30×50!

Get inspired by searching through photo galleries, find products with quick turnaround times by searching through the Quick Ship displays, and even find trade show tips with our Exhibit Design Search tool. If you can’t find what you are looking for, give us a call today at 1.866.764.2968.

For your upcoming outdoor summer event, Trade Show Emporium has everything you need for your outdoor summer event this year. We offer many outdoor products in a variety of sizes to meet any budget.

Our 10’ event tents pop up in minutes to provide maximum visibilty and shelter. These are perfect for fairs, festivals and other events, both indoor and outdoor. The durable water-resistant canopies are available in seven different colors: white, red, yellow, blue, green, orange and black. Event tents can be fully printed or unprinted. All tents are lightweight, include a protective cover and collapses for easy storage. Also available are 6’ event tents.

The TSE Storm Outdoor Banner Stand is a great option for an outdoor banner display. The base is hollow, allowing it to be filled with water our sand for reliable stabilty. The unit has a telescopic support pole and it’s fully adjustable central hub allows for a adjustable graphic height. Another option for outdoor banners are Sail Sign Banners, available in three shapes: Tear Drop Sail Sign Banners, Razor Sail Sign Banners, and Blade Sail Sign Banners. These are perfect for outdoor advertisement and are offered in three sizes – 8ft, 11ft and 14ft – either single-sided or double-sided. Sail Sign Banners are high quality fully printed outdoor banner flags and can withstand winds up to 20 mph.

Event tents, outdoor banners, outdoor flags and signs are built to resist fading and weathering for long periods of time. Announce your location and company this summer at your outdoor event or advertise year round outside. Trade Show Emporium has many more outdoor products available – such as flags, portable billboards, lightpole banners, and more. Give us a call today for find the perfect portable marketing solution for your next outdoor event.

If you want to create a 3-dimensional, stunning and unique display for your next tradeshow, look no further than the Xpressions line.  Not only will these displays make you stand out from your competition, but they are extremely lightweight and portable, making it the perfect choice for trade shows, media presentations, showrooms, sporting events, corporate meetings and conventions and more.  Trade Show Emporium now offers Xpressions SNAP! kits and Xpression Xpress kits.

Possibly one of the easiest trade show displays to assemble, Xpressions SNAP! displays have pre-attached fabrics and strong magnetic connectors, locking the frame automatically.   Set up is extremely effortless and no tools are required.  Focus on your clients and sales instead of difficult-to-assemble displays. 

Changeable graphics are printed on durable stretch fabric.  The dye sublimation printing process results in brilliant color saturation and excellent image quality.  Plus, the fabric is completely machine washable!

Xpressions SNAP! are avaible in many different kit sizes including 1×3, 2×2, 2×3, 3×3, 4×3, 4×4, 3 Quad Pyramid, 6 Quad Pyramid, 10 Quad Pyramid, 5 Quad X, Argyle and Projector.  With infite amount of design configurations, your display will be refreshingly original.  Choose from a black or silver frame that comes with a lifetime guarantee.

For a complete display on the go, the Xpressions Xpress is offered in four different kits, with everything you are looking for: two 1×3 frames, several Xpression graphic skins, plus a case in wheels with maximum storag.  It quickly converts to a podium with a huge graphic case wrap, making it a functional and attractive part of your display.  Perfect for your 10×10 space, or combine two for a 10×20 space.

Xpressions SNAP! kits and Xpression Xpress kits are available at www.tradeshowemporium.com.  Make sure to check out the many optional additions for your Xpressions display, such as lighting and shelves, to creative a one-of-a-kind dramatic presence for your company.

A: Alumalite displays are portable modular display systems that raise your brand image.
B: Banner stands are available with an alternative green option made from recycled soda bottles.
C: Custom displays can be created just for your company, to fit any size booth.
D: Director chairs that are personalized add a fantastic finishing touch.
E: Environmentally friendly products that are stylish and help the environment.
F: Folding table top displays set up in seconds and are perfect for small shows and presentations.
G: Graphic design department available for your design needs.
H: Hanging signs attract attention and set you apart by hanging from the ceiling.
I: Incandescent lighting, halogen lighting, and even “green” LED lighting.
J: Join our growing list of satisfied customers.
K: Kiosks are stylish, free-standing and interactive workstations, perfect for trade shows.
L: LCD stands offered in several sizes at a competitive price.
M: Marketing collateral also available, such as business cards, brochures and giveaways.
N: New products added often to our expansive and limitless collection.
O: Outdoor products available such as event tents, outdoor banner stands and vinyl signs.
P: Pop-up display systems in a variety of sizes, such as 6’, 8’, 10’ and 20’.
Q: Quality products stamped with a 3-day money back guarantee!
R: Rental items available to help save you money.
S: Showroom conveniently located in downtown Denver, showcasing our most popular products.
T: Table throws with perma logo or dye sublimation in 6’ and 8’ sizes.
U: Unbeatable and responsive customer service.
V: Vehicle car wraps help take your advertising to the next level.
W: Wide variety of selection that will meet any budget or booth size.
X: Xpressions SNAP! and Xpressions Xpress kits – coming soon!
Y: Your next trade show booth is sure to attract attention and make a great impression.
Z: Zero hassle involved with your orders, we make sure production is a smooth process.

DENVER -  Trade Show Emporium is a proud distributor for Eco Systems Sustainable Exhibits – the first green exhibit alternative produced entirely from environmentally responsible materials.  We are excited to announce that we now have our own custom built modular unit in our Denver showroom.

This showroom unit is made from the following environmentally responsible materials:
• Aluminum Extrusions: these extrusions are lightweight, sturdy, easy to assemble and reconfigurable.  They are made from up to 70% recycled aluminum.
• Bamboo Plywood: bamboo is a sustainable and renewable alternative to other wood options, as it grows much quicker without the need of fertilizers or even much water.  Our showroom unit features a bamboo counter and shelves (Trade Show Emporium also offers literature racks and banner stands consisting of bamboo).
• Paradise Fabric Graphics: this vibrant and high quality material is made from 100% recycled soda bottles.
• Eco-Glass: a green alternative to standard acrylic or plexi-glass and is also made from 100% recycled soda bottle content.  This durable Eco-Glass is what our show room’s wings are composed of, but this material can also be used for shelving, headers, and more.
• GreenCore: our header is bio-degradable GreenCore, made from FSC certified wood, an eco-friendly alternative to Sintra (made from PVC).
• Shipping Cases: even the roto molded shipping case is recycled and recyclable, made from post-consumer recycled plastic content.

Assembling our modular unit was extremely easy and the graphics printed on Paradise Fabric are brilliant and crisp.  Graphic design services were completed through Unleaded Group. We are able to add a monitor, plus the shelves are very versatile and can be adjusted on either side at varying heights. 

The new trend in the trade show industry proves that you don’t have to compromise style or budget when it comes to designing an eco-friendly display you can feel good about!  We are thrilled with our unit – from the custom rendering (pictured below) to the final product we have here today – and look forward to helping you achieve the same results for your trade shows.  If you are in the Denver metro area, come and check it out!  Or contact us at sales@tradeshowemporium or (866) 764-2968.

Pictured above:  a rendering of the Trade Show Emporium showroom unit (left) and unit completely assembled (right).

Two new LCD stands that have something new to offer are added to Trade Show Emporium’s collection!  The TSE Explorer and TSE Pioneer are the only stands on the website that are capable of mounting back-to-back flat panel screens.  Both stands have a sleek, clean, heavy duty design in black.  They can fit single or back-to-back LCD screens in portrait or landscape orientation– or up to four screens with the addition of a dual-screen catridge.

The TSE Explorer is made for 32” to 60” screens and has two height adjustable poles that extend up to 72” high.  The TSE Pioneer is the only stand on the market to hold your extra large monitors, ranging from 50” to 71”.  Both of the stands offer internal cable management to direct cords from the screen to the base for a clean and clutter free appearance.  The TSE Pioneer even includes a large base cover to hide DVD player, surge protector and other equipment.

These functional and sharp new LCD stands will be a great addition for your next conference, expo, meeting or event.  Email sales@tradeshowemporium.com for a quote.

Most likely your business is investing a lot of time and money into the design and execution of your trade show booth.  But if you aren’t gaining enough attention, these efforts go unnoticed.  In order to ensure that you have a successful trade show, you’ll need a plan for attracting visitors to your booth.  Develop strategies to maximize traffic even before you begin design and production.  When consumers are at events, they most likely won’t stop by unless you are offering something of value to them and/or you have an exciting-eye catching display.

First of all, determine your target audience and message that should be conveyed from your company.  Most likely you are attending a trade show with your target audience, and you just need to properly execute a winning strategy.

Evaluate your display’s design.  Is it conveying your message?  Make sure your company logo or brand is clearly visible.  Examine your exhibit from your visitor’s perspective.  Look through examples and pictures of different exhibits.  See which ones attract your attention and take note.  Choose your graphics carefully.  Here are some tips:

• Less is more.  Use as little words as possible on your display.

• Use contrasting colors, such as a light color on a dark background or vice versa.  Create sharp intensity and avoid busy backgrounds.

• Be careful of the size of your text and placement.  It should be big enough to ready from far away (at least 4 inches tall) and not too low to the ground.

• Make sure you are using high resolution images.  Small logos from your website will not translate well to large format printing – it will be grainy when enlarged.  Consult with your graphic designer.

• Make sure to take care of your displays after your show to be able to reuse them for a long time.  Pack the graphic panels properly and keep them clean and damage-free.

Entice viewers into your space with interactivity or creative giveaways.  Create a focal point or activity with a clear path to attract a crowd.  Consider a kiosk that encourages interaction.  If your product is small and affordable, use this as a giveaway.  If your product is bigger or expensive, consider a raffle.  Think about giving out coffee for an early morning event or even provide inexpensive vibrating foot massages for long day events!

Your 10’ x 10’ space must clearly communicate who you are in a matter of seconds to grab your audience’s attention and establish a long term relationship.  Graphic Pop-Up Displays and Alumalite Displays are a great vehicle to showcase your company.  Contact Trade Show Emporium to learn more about our professional graphic design services as well.